We have just released version 2 of Android and iOS versions of our smartphone app for students. This is a great way to increase the “stickiness” of a student to your school. Once they can see that you are providing them with a way to connect to your school at all times, it will make […]

It takes a lot of guts, a lot of patience, and a whole lot of time to get a new academy up and running. There are certain areas which you must get it right in order for a project to fly. The 3 main reasons language schools fail are: Lack of market research. Failure to […]

Maybe the question should be, “Can I afford not to have one?” as in an increasingly competitive market it’s crucial to find new ways to make your language school stand out in the crowd of schools vying for prospective students’ attention. Video marketing is nothing new, but it’s certainly proving to be a powerful, effective part […]